Thursday, 18 November 2010

Focusing on the Customer Needs

The first customer need is getting information about the parties and events in the current location or the one about to be visited. Communicating with friends about the activities and plans that the costumer wants to share is another demand that the concept is dealing with. Some of the other issues are: making on-line booking available (when required) and easy to use, finding out what types of events and parties are taking place, having details about the host, and also finding out the entrance fees, food, drink costs and other fees. This information needs to be available for the person who attends the party. The main types of occasions that the application addresses to are highlighted below:




The second customer need is concentrated on the other type of user which is the host. The theory is based on advertising. Once connected to the system, the person who wants to go to an event receives updates on a regular basis. A significant growth in the number of people that use social media shows that linking the app to them makes it a more effective strategy to spread the information faster, therefore more people are likely to find out all the information they need about the event or party. This simple way of presenting a service can be the most effective method to advertise events and parties.

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